Cookie Policy

This site uses cookies – small text files that are placed on your machine to help the site provide a better user experience. In general, cookies are used to retain user preferences, store information for things like shopping carts, and provide anonymised tracking data to third party applications like Google Analytics. As a rule, cookies will make your browsing experience better. However, you may prefer to disable cookies on this site and on others. The most effective way to do this is to disable cookies in your browser. We suggest consulting the Help section of your browser or taking a look at the About Cookies website which offers guidance for all modern browsers.

Ediston’s Cookie Policy

A cookie is a small file which asks permission to be placed on your computer. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular website. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our Website by tailoring it to the needs of users. We only use this information for statistical analysis purposes.

Overall, cookies help us provide a better website by enabling us to monitor which pages users find useful and which they don’t. A cookie does not give us access to a user’s computer or any information about them, other than the data they choose to share with us.

The browsers of most computers, smartphones and other web–enabled devices are usually set up to accept cookies. If your browser preferences allow it, you can configure your browser to accept all cookies, reject all cookies, or notify you when cookies are set. Each browser is different, so check the “Help” menu of your browser to learn about how to change your cookie preferences.

However, please remember that cookies are often used to enable and improve certain functions on our website. [If you choose to switch certain cookies off, it will affect how our website works and you may not be able to access all or parts of our website.]
You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of this website may become inaccessible or not function properly.

You can find more information about the individual cookies that we use and the purposes for which we use them below:

Cookie Cookie Name Purpose Lifespan
Google Analytics _ga Used to distinguish users. 2 Years
Google Analytics _gid Used to distinguish users. 24 Hours
Google Analytics __utma Used to distinguish users and sessions. The cookie is created when the javascript library executes and no existing __utma cookies exists. The cookie is updated every time data is sent to Google Analytics.  
Google Analytics __utmb Used to determine new sessions/visits. The cookie is created when the javascript library executes and no existing __utmb cookies exists. The cookie is updated every time data is sent to Google Analytics.  
Google Analytics __utmc Not used in ga.js. Set for interoperability with urchin.js. Historically, this cookie operated in conjunction with the __utmb cookie to determine whether the user was in a new session/visit.  
Google Analytics __utmz Stores the traffic source or campaign that explains how the user reached your site. The cookie is created when the javascript library executes and is updated every time data is sent to Google Analytics.  
Google Analytics SIDCC Security cookie to protect users data from unauthorised access.  
Google Analytics SID, SAPISID, APISID, SSID, HSID, NID, PREF Google set a number of cookies on any page that includes a Google Map. While we have no control over the cookies set by Google, they appear to include a mixture of pieces of information to measure the number and behaviour of Google Maps users.  
New Relic JSESSIONID, TSNGUID, _mkto_trk New Relic is used to ensure that the service is woring as expecting. Part of this relies on monitoring page load times for users and reporting when the service drops below a certain level. Individual users cannot be identified using NewRelic cookies. Session cookie that is deleted when the browser closes.
New Relic __qca,


New Relic uses these cookies for Targeting/Advertising  
New Relic ajs_anonymous_id This helps us count how many people visit Ediston by tracking if you’ve visited before 1 Year
New Relic ajs_group_id This currently doesn’t store anything 1 Year
New Relic ajs_user_id This allows to collect data about your usage of Ediston 1 Year
New Relic ei_client_id It is used for retargeting. 2 Years
New Relic intercom-id-cyym0u3i Enables Intercom ( to track user activities and any ongoing Intercom conversations.  
New Relic optimizelyEndUserId Stores a visitor’s unique Optimizely identifier, for both Optimizely Classic and Optimizely X Web. It’s a combination of a timestamp and random number. No other information about you or your visitors is stored inside. 6 Months
Google Analytics 1P_JAR These cookies are used to gather website statistics, and track conversion rates.